Findability
The Difference Between Being Built and Being Found
July 8, 2026
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Video migrated from The Authority Bridge archive. The embed and transcript are being prepared.
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About the author
Jean Dorff is a strategist, author, and educator with more than thirty years in business strategy, fourteen years at Malmberg (Sanoma Group) through its print-to-digital transition, and fourteen years at Texas Instruments Educational Technology as Director of Business and Product Strategy for Europe and Asia, followed by independent strategic consultancy and coaching. He writes on findability, authority building, and AI strategy from Allen, Texas. More about Jean.
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